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Do you buy brand name medicines? Eg, Nurofen vs ibuprofen

6 June 2016

Medicines come in all shapes and packaging, but often it’s the same active ingredient doing the job; see our Cut the Cost of Medicine guide. So do you go for brand names (eg, Nurofen or Lemsip) or do you go for generic/own brands (eg, ibuprofen or Superdrug Cold & Flu sachets)? Which of these options is closest to your situation for the last few times you’ve bought medicines?

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Medicines come in all shapes and packaging, but often it’s the same active ingredient doing the job; see our Cut the Cost of Medicine guide.

So do you go for brand names (eg, Nurofen or Lemsip) or do you go for generic/own brands (eg, ibuprofen or Superdrug Cold & Flu sachets)?

Which of these options is closest to your situation for the last few times you’ve bought medicines?

Results

I'm a man aged under 30 (944 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 686 votes (73%)
I try to buy cheap unless I’m not sure, when I go for the name I know 156 votes (17%)
I tend to buy cheap for me, but branded medicines for my kids 14 votes (1%)
I buy branded medicines unless the pharmacist confirms the generic is fine 35 votes (4%)
I tend to buy branded medicines – as I feel safer/know they work 53 votes (6%)
I’m a woman aged under 30 (1478 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 1024 votes (69%)
I try to buy cheap unless I’m not sure, when I go for the name I know 311 votes (21%)
I tend to buy cheap for me, but branded medicines for my kids 56 votes (4%)
I buy branded medicines unless the pharmacist confirms the generic is fine 35 votes (2%)
I tend to buy branded medicines – as I feel safer/know they work 52 votes (4%)
I'm a man aged 30 to 49 (2952 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 2132 votes (72%)
I try to buy cheap unless I’m not sure, when I go for the name I know 475 votes (16%)
I tend to buy cheap for me, but branded medicines for my kids 166 votes (6%)
I buy branded medicines unless the pharmacist confirms the generic is fine 73 votes (2%)
I tend to buy branded medicines – as I feel safer/know they work 106 votes (4%)
I’m a woman aged 30 to 49 (5772 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 4030 votes (70%)
I try to buy cheap unless I’m not sure, when I go for the name I know 953 votes (17%)
I tend to buy cheap for me, but branded medicines for my kids 500 votes (9%)
I buy branded medicines unless the pharmacist confirms the generic is fine 118 votes (2%)
I tend to buy branded medicines – as I feel safer/know they work 171 votes (3%)
I'm a man aged 50+ (2366 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 1877 votes (79%)
I try to buy cheap unless I’m not sure, when I go for the name I know 312 votes (13%)
I tend to buy cheap for me, but branded medicines for my kids 26 votes (1%)
I buy branded medicines unless the pharmacist confirms the generic is fine 74 votes (3%)
I tend to buy branded medicines – as I feel safer/know they work 77 votes (3%)
I’m a woman aged 50+ (5756 votes)
I buy the cheapest I can find regardless of brand (so usually generic/own brands) 4366 votes (76%)
I try to buy cheap unless I’m not sure, when I go for the name I know 994 votes (17%)
I tend to buy cheap for me, but branded medicines for my kids 62 votes (1%)
I buy branded medicines unless the pharmacist confirms the generic is fine 180 votes (3%)
I tend to buy branded medicines – as I feel safer/know they work 154 votes (3%)

                   19,268 votes received.

We try to use technology to limit voting to one per person. Occasionally, this may erroneously block a few people's votes (eg, from shared offices). Apologies for that.

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