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Includes 3for2 on Crayola and discounts on selected toys

Toy store Smyths has discounts on hundreds of items for its Black Friday sale online and in stores, including popular brand such as PlayStation, Tonies, Disney and more. While the sale isn't flagged as being a certain percentage off, here's an overview of the discounts we spotted:

Min discount: 6%
Max discount: 60%
Typical discount we found on ten random items: 24%

We also saw '3 for 2' on all Crayola products.

Unless there's a specific toy you're after that's included in the sale, we think Smyths sale was actually better last week where you could get £5 off when spending £50 to £99.99, or £10 off when spending £100+ in stores or online until 11.59pm on Sunday 23 November as it offered more flexibility on getting a discount.

Here are some examples of deals we spotted:

Disney Stitch Interactive Plush Ultimate Stitch - £69.99 (was £79.99). Next cheapest £70 at Argos and Amazon
Tonies Toniebox 2 Starter Set Cloud Pink - £79.99 (was £99.99). CHEAPER for £75.99 at Tonies directly
PlayStation 5 Digital Edition Slim - £289.99 (was £429.99). CHEAPER for £280 at EE

Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you are getting the best deal possible.

See our Black Friday 2025 guide for all our Black Friday and Cyber Monday deals analysis.

Expired

Black Friday 'specials' including £5 off £50 or £10 off £100 spend

🗓️ Predicted from Tuesday 18 November till Monday 1 December

Smyths offered a variety of toy deals for Black Friday last year both online and in-store, including buy-one-get-one-half-price on board games, 3for2 on Crayola, as well as price-matching consoles. It had an arguably better deal earlier in the month, where you could get £5 off a £50 or £10 off a £100 spend, which gave more choice as it applied to most items – that deal ran the week before Black Friday, so it's worth keeping an eye out for.

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If you answer 'NO' to any of the following questions, don't buy.

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Free protection for all shopping!

There's a little-known piece of legislation that turns any credit card into a financial self-defence superhero. 'Section 75' of the Consumer Credit Act means your plastic must protect anything you buy for more than £100 for free, so if there's a problem or the company goes bust, you can still get your money back.
And although Section 75 doesn't apply to debit cards, there is something else to fall back on if you've paid using a debit card, or used a credit card for a purchase under £100. Known as Chargeback, this is part of banks' and card companies' internal rules and not a legal requirement. Read full details of Section 75 or Chargeback, plus how to claim, in our guides.
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