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3 Current Deals

18 days left

Plus free delivery, via code

If you go online to glasses retailer Glasses Direct*, you can get 33% off when you enter the blagged code MSE33 at the checkout, until 11.59pm on Wednesday 31 December. Delivery's free with the code.

The code gets you 33% off your basket which includes all lens types, including varifocal and bifocal lenses, sunglasses tints, blue light reflecting lenses, thin lens, plus the bronze, silver, gold and platinum lens coating packages. The code is also valid on most frames, but it does exclude £9 frames and the Premium Designer range.

What's more, if you choose a pair of glasses in its 2for1 from £49 range, you'll get a second pair of frames for free (excluding Premium Designer). These don't have to be the same lens type or prescription either, so you could choose the basic lenses for a totally free pair, or choose different lens types and get 33% off those, too. 

Once you've chosen your frames and lenses, you can enter your prescription then, or opt to send it later. This offer won't work alongside any other discount codes or on items already marked down or on sale.

Your order should be shipped within seven working days, but during busy times it may take up to 14 days to arrive. 

See our Cheap Glasses page for other glasses deals.

More info

Glasses Direct say the majority of single vision orders are shipped within seven days from order date, though during busy times this may extend up to 14 days. However if your prescription is more complex or you've chosen extras, it could take longer.

Glasses Direct also has a free home trial so you can try up to four frames at home for free before committing to ordering your preferred style. You have seven days to try them — when you’re done, return using a pre-paid postage label.

18 days left

Plus free second pair and free delivery via blagged code

If you go online to glasses retailer Glasses Direct*, you can get a pair of varifocal lens glasses from £49. Simply enter the blagged code MSEVARIFOCAL at the checkout by 11.59pm on Wednesday 31 December.

The code gets you free 'Varifocal Advanced' lenses (normally £49) when you choose a pair of frames priced at £49 or above. 

What's more, if you choose a pair of glasses in its 2for1 range, you'll get a second pair with basic lenses free (excluding Boutique). You'll only get the free varifocals on one pair. 

Here's what to do:

1. Find frames costing £49 or more. Glasses Direct has a range of frames priced from £49, and you can choose any (including Boutique frames) then click 'Select lenses'.

2. Choose 'Varifocal Advanced' lenses. You'll be given a list of five different lens options. Select 'Varifocal' and then 'Varifocal Advanced' (it says these cost £49, but once you've entered the code at checkout, this will be taken off). See 'more info' below for other lens options. 

Select 'clear' for transparent everyday glasses. If you don't want any extras, such as scratch-resistant coatings, you can avoid the extra costs by clicking on 'continue with basic lenses'.

2. Code gets £49 off, free second pair & free delivery. Once you've selected your lenses, you can either enter your prescription or opt to send it later. Then use the code MSEVARIFOCAL at the checkout by 11.59pm on Wednesday 31 December to get £49 off the varifocal lenses, a free second pair. 

If you don't need varifocals, see our Cheap Glasses page for other glasses deals.

More info

With the code, 'Varifocal Elite HD' lenses will cost an extra £30 (norm £79) and 'Varifocal Supreme HD' lenses will cost an extra £50 (norm £99). 

If you copy and paste the code, make sure there are no spaces either side of it as this can prevent it from working. If you're still having difficulty, try clearing your cookies and starting again.

The majority of single vision orders are shipped within 7 days from order date, though during busy times this may extend up to 14 days. However if your prescription is more complex or you've chosen extras, it could take longer.

Glasses Direct also has a free home trial where you can try up to four frames at home for free before committing to ordering your preferred style. You have seven days to try them — when you’re done, return using a pre-paid postage label.

Ongoing

Incl keeping an eye on offers on daily deals sites

New glasses can be expensive, but there are ways to save money at online glasses retailer Glasses Direct*, so even if there isn’t a cracking deal out there that works for you, don’t assume you can’t cut your costs further.

Ways to save include:

  • Get two pairs for the price of one. Select the 2for1 from £49 option from the drop down boxes at the top of the home page, and you could get two pairs of glasses with basic lenses for £49. Delivery's £3.49.


     

  • Sign up for the newsletter. Sign up for the Glasses Direct newsletter to receive information about current promotions. Glasses Direct doesn't have any physical stores making its overheads far lower than its high street competitors, so it's worth keeping an eye out (sorry) for the newsletter and on its website to check for offers. 


     

  • Change browsers or use 'incognito' mode. Sometimes Glasses Direct might give you different offers based on what you've previously browsed - so if an offer you wanted has disappeared, try clearing your cookies, using another browser or enabling the do not track 'incognito' mode on your browser.

  • Check out similar retailers, eg, Specsavers, Optical Express and SpeckyFourEyes. If you're not committed to buying from Glasses Direct, check out our deals from Specsavers, Optical Express and SpeckyFourEyes, where there may be a better offer.

  • Want more? Find out more shopping tricks in our Shopping Secrets guide.


     

If you spot any hot deals out there we have missed (we are human after all!), please let us know on Twitter @MSE_Deals or by emailing msedeals@moneysavingexpert.com.

Expired

Glasses Direct ‎50% off frames and 60% off all ‎lenses ‎

Via code

Glasses Direct is offering 60% off lenses and up to 50% off frames, plus free delivery when you spend £30 or more and enter the code: MSEBF25 at checkout until Wednesday 3 December.

For some frames marked as Premium Designer and any lenses added to them, the discount is limited to 25%, see 'More Info' for full list of these brands.

This deal cannot be used alongside with any other discount code. It doesn't apply to Persol frames and items already reduced. Most orders arrive within seven to 14 days, depending on the complexity of your prescription. Some complex prescriptions could on occasion take a few days longer.

Once you've chosen your frames and lenses, you can enter your prescription then, or opt to send it later. This offer won't work alongside any other discount codes or on items already marked down or on sale.

Your order should be shipped within seven working days, but during busy times it may take up to 14 days to arrive.

See our Cheap Glasses page for other glasses deals.

Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you are getting the best deal possible – don’t just take a retailer’s word for it.

See our Black Friday 2025 guide for all our Black Friday and Cyber Monday deals analysis.

More info

The brands limited to 25% off are: Burberry, Coach, Dolce & Gabbana, Emporio Armani, Jimmy Choo, Oakley, Polo Ralph Lauren, Ralph, Ray-Ban, Swarovski, Tiffany and Vogue Eyewear.

Glasses Direct say the majority of single vision orders are shipped within seven days from order date, though during busy times this may extend up to 14 days. However if your prescription is more complex or you've chosen extras, it could take longer.

Glasses Direct also has a free home trial so you can try up to four frames at home for free before committing to ordering your preferred style. You have seven days to try them — when you’re done, return using a pre-paid postage label.

Expired

TWO pairs of prescription specs from £14*

Stack our blagged code with existing 2for1 offer

You can get two pairs of glasses from £14 delivered when you use our MSE Blagged code MSENOV25 on top of an existing Glasses Direct* 2for1 offer by 11.59pm on Thursday 13 November. The code also gets free delivery and 50% off silver, gold, and platinum lens packages.

This is the cheapest offer we see from Glasses Direct, and it's the second time this year it's happened (the last time was May). Here's how to get the offer...

1. Go for Glasses Direct's existing 2for1 on prescription glasses offer. It has a range of 2for1 frames priced from £49*, where you get the cheapest free.

Once you pick your frames (Premium Designer frames are excluded) and select what you’ll use them for (reading, distance vision and so on), you'll be asked to choose your lens package. If you want the absolute cheapest price, you can avoid these extras by clicking on ‘continue with basic lenses’ – it's a small link underneath the main packages.

However, if you want add-ons such as scratch resistance, anti-UV or thinner lenses, our code also gets 50% off Glasses Direct’s silver, gold, and platinum packages.

2. Use our code to get £35 off AND free delivery. After adding your second pair of glasses to your basket, you can enter your prescription then and there, or opt to send it later.

Then use the code MSENOV25 at the checkout by 11.59pm on Thursday 13 November to get an extra £35 off ANY glasses where the frames cost £49+ (before 2for1 discount), and free delivery (normally £4.95).

Combining these offers can get you two pairs of glasses from just £14 delivered. What's more, the second pair doesn't have to be the same prescription as the first, so you could get one for yourself and one for someone else.

This deal won't work on very strong prescriptions, and you'll need to make sure you choose the right lens package for your prescription – see 'More info' below.

  • Basic, Bronze, and Silver Packages
    Ideal for weak prescriptions with SPH between -2.5 and +2

  • Gold Package
    Ideal for medium or weak prescriptions with SPH between -4.25 and -2.75 OR between +2.25 and +4

  • Platinum Package
    Ideal for strong or medium prescriptions with SPH between -6 and -4.5 OR between +4.25 and +6

Glasses Direct says the majority of orders are sent out within seven days, though during busy times this may be as much as 14 days. 

See our Cheap Glasses page for other glasses deals.

More info

Single vision lenses are free with all orders. Other lenses and lens packages can be added at an additional cost, for example for bifocal lenses you'll have to pay an extra £39, and it's an extra £49 for varifocals.

The basic lenses are not available for customers with high prescription or when choosing Kodak varifocal or blue light lenses.

In some cases (depending on your prescription and order type), Glasses Direct may contact you and ask for a photo of your eyes so that it can fit the lenses accordingly. 

This offer won't work if you spend £49 or more on several cheaper frames, for example, three frames costing £18 each – it's only valid on the 2for1 frames from £49.

If you copy and paste the code, make sure there are no spaces either side of it as this can prevent it from working. If you're still having difficulty, try clearing your cookies and starting again.

This deal won't work on very strong prescriptions

Orders for very strong prescriptions are excluded, such as when the combined SPH and CYL is greater than +/-8.00, when the CYL is over +/-4.00, if there is more than a 5.00D difference between each eye or if the prism correction is over 4.00 in any direction.

For optimal quality, you may be advised to upgrade to thinner lenses if your combined prescription power per eye is around +2.00 or -3.00. Additionally, if you opt for larger frames and have a high prescription, a thinner lens upgrade may also be recommended.

Glasses Direct also has a free home trial so you can try up to four frames at home for free before committing to ordering your preferred style. You have seven days to try them — when you’re done, return using a pre-paid postage label.

Martin's Money Mantras

Use them

Before spending

If you answer 'NO' to any of the following questions, don't buy.

Are you

Not skint? Ask:

Will I use it?

Is it worth it?

Are you

Skint? Ask:

Do I need it?

Can I afford it?

Free protection for all shopping!

There's a little-known piece of legislation that turns any credit card into a financial self-defence superhero. 'Section 75' of the Consumer Credit Act means your plastic must protect anything you buy for more than £100 for free, so if there's a problem or the company goes bust, you can still get your money back.
And although Section 75 doesn't apply to debit cards, there is something else to fall back on if you've paid using a debit card, or used a credit card for a purchase under £100. Known as Chargeback, this is part of banks' and card companies' internal rules and not a legal requirement. Read full details of Section 75 or Chargeback, plus how to claim, in our guides.
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