How to make a tweet/Facebook post go viral – 7 lessons from ‘You don’t need your polling card’
Last Wednesday, the day before the general election, I casually popped a little note on social media. That message exploded. I’ve had posts go viral before, but this was by far the biggest. So I thought it would be interesting to bash out the stats of the tweet, and try to explore why this message triggered the instinct...
Should you buy euros/dollars now, before the general election?
The pound is still in the doldrums. Even after a slight strengthening on the back of Tuesday’s election announcement it still currently only buys just €1.20. Against the dollar, the rate is just $1.28 – historically very poor. Update Wed 7 June. This blog was written a couple of months ago, though the principles remain the same....
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Recent Blogs
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Martin Lewis: Is it unfair to charge loyal customers more?
19 November 2018
Should loyal customers be charged more than new ones? On the surface the answer is a simple no – but nothing is that simple. Many consumer marketplaces function because only some people embrace competition, and we need to work out what happens if we change that -
Martin Lewis: Are you an overdraft prisoner? How to escape it
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The old adage - that banks will lend you an umbrella when the sun shines, and ask for it back when it rains - feels like a modern reality for many with overdrafts -
Martin Lewis: How much should you save for your kids to go to university? (VIDEO)
6 November 2018
This is a warning for parents of all teenagers. Now over 50% of our young people go on to university. And while you commonly hear that you don’t need to pay for that upfront, it’s no longer true, there is a hidden parental contribution
