MSE’s biggest day ever – over 1.5 million visits to the site

MSE's biggest day ever – over 1.5 million visits to the site

It’s January, and as always, that means it’s the peak month for people to sort their finances. Last week, the site smashed through its all-time record. As always, the biggest day was on a Wednesday, the day people receive our weekly email. In fact it’s the third Wednesday in a row we’ve broken the record.

Now, I know many of you are fellow nerds and love these types of stats. So, according to our Google Analytics software, here goes…

1. Visits in the day: 1,531,000 – this is the number of different trips people made to the site. (Last October when I blogged the then-record, it was 1,320,000.)
2. Unique visitors: 1,090,000 – the number of different individuals who visited the site.
3. Page views: 4,308,000 – the number of pages those people looked at.
4. Visits to the main site (excluding the forum) 1,047,000.
5. Unique visits to main site: 743,100.
6. Main site page views: 1,987,000.

The big traffic drivers were High Street Sales diary – with Boots going to 75% off, the HMV administration: Your rights guide, Hotel Sales and others including a new tool to find the 0% debt shift you’re most likely to get.