I’ve just received a six-page press release posted to me from chartered accountants MacIntyre Hudson, predicting new green tax measures in the next budget. MSE Dan received the same release, so did MSE Archna, MSE Jenny, MSE Andrea and MSE Brendan. All printed out, all on six sheets of paper, and all talking about CO2 emissions. To start with, in every journalist database I have “email preferred” as my choice of distribution. What shocking waste, and how ironic considering the subject.
The most wasteful press release ever: “Chancellor to target CO2 emissions”. Shame on you MacIntyre Hudson
21 November 2006
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